In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week, CEO Sephi Shapira introduces mobile advertising platform MassiveImpact. What does MassiveImpact do? We guarantee advertisers will profitably promote their products on mobile devices. This means two things; first we only work with advertisers that want to sell their products on mobile devices, we don’t work with advertisers that just want their ad to be seen or clicked on. Second, we only get paid when an actual product or service is sold, we don’t … [Read more...]
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