10 Things You Need To Know about Ringback Tones

Customizable ringback tones for mobile devices have long been available to consumers to personalize their calling experience. Today, RealNetworks is focused on re-inventing the ways people personalize their devices, with a particular emphasis on the ringback tone. Ken Murphy, EMEA Vice President of RealNetworks’ Mobile Entertainment division, is a 20-year veteran of the mobile industry with expertise in telecoms, hardware manufacturing and mobile entertainment services in both developed and developing markets. Here are his top 10 reasons why you should be paying closer attention to the … [Read more...]