Bluetooth Low Energy – at the intersection of retail, marketing and payments

The mobile payment ecosystem is characteristically fragmented with a host of different options that are vying for consumer attention as the technologies and services based on them progress toward maturity. NFC, Direct Operator Billing and Bluetooth Low Energy all have their strengths as transactional platforms whether that’s peer-to-peer, in-store or online and they all have a common goal: convenient, frictionless payments. Arguably, the focus on convenience hasn’t yet led to wholesale consumer adoption so stakeholders are keen to take a broader approach that focuses on making mobile …

Digital Wallets – Transforming the retail experience

Srinivas Nidugondi, Senior Vice President at Mahindra Comviva heads the mobile financial Solutions business unit. Here he discusses how mobile wallets present a huge opportunity for creative merchants to add value to digital transactions, while sharing his key tips for success and the pitfalls to avoid. The way we use money has undergone a sea-change. After several false starts, financial services and mobile connectivity have forged a mutually beneficial relationship. According to industry estimates, the volume of global mobile transactions is expected to witness 35 per cent annual growth …