The 2014 Mobile Market in Brazil [Infographic]

With global attention still on Brazil for the final stages of the World Cup, US Media Consulting has put together this timely infographic offering key stats for Brazil’s mobile market. Brazil has 134% mobile penetration while smartphones account for 18% of the mobile market for example. Earlier this year MEF's LatAm Chairman Arturo Galvan contributed a great piece on the growth of mobile and the market opportunity in Brazil, discussing the trend as a "Digital Tsunami".  This Infographic originally appeared on Latin Link. Seen or created an informative mobile infographic? Let us know. …

Mexico, a country of Smartphones

Jorge Basurto is the General Manager for MEF Mexico, working as part of the MEF LatAm Chapter. Ahead of the first-ever MEF Connects Mexico on 14th August, Jorge talks about the mobile market in Mexico, and explores how the country has embraced the smartphone and what makes it such a unique and exciting place to do business. According to the market intelligence agency, The Competitive Intelligence Unit - Mexican mobile phone preferences are migrating to Smartphones, whose penetration in the first quarter of 2013 is 25.94% (with 26.36 million devices), this same consulting firm indicates that …

App Discovery & Download behavior: Why developers can no longer ignore China

This blog entry has been reproduced with kind permission from InMobi and first appeared on the InMobi blog on May 21, 2013.  The author is Arun Pattabhiraman,  Global Marketing Lead- Performance Advertising & App Developers at InMobi. It is evident that the competition for the world’s most lucrative mobile app market is getting fiercer by the day.  While the US had long established itself as the de-facto market developers look to for superior monetization opportunities, it is becoming clear now that its burgeoning alter ego from the Far East – China, can no longer be ignored. Last …