Mobile Messaging in the Era of Enterprise Consumerization: How SMS Puts the ‘S’ in Success

Consumerization. SaaS. Cloud. BYOD. Mobility. Just five years ago these words would not have described the focus of IT and security professionals. Yet today, CIOs are reckoning with all of these forces, joining executives from across the organization to redefine and innovate business processes, operations, and communication with customers and employees.  As enterprise consumerization has progressed, CIOs are prioritizing mobile technologies to drive business success. How is this impacting IT? Steve French, Global Vice President of Product Management & Marketing at MEF Member OpenMarket, … [Read more...]

5 minutes with… Openmarket

In our 5 minutes with profiles, MEF members talk about their business, their aspirations for the future and the wider mobile industry. This week, Tim Ritchie, VP of Sales and Account Management and North America Board Member introduces OpenMarket. What does OpenMarket do? OpenMarket provides mobile messaging and payments services to major enterprise clients.  Messaging services include A2P SMS, MMS, and Push Notifications via APIs or through a customizable cloud-based mobile engagement platform. Our solutions route messages via OpenMarket’s industry-leading scalable, reliable network. When … [Read more...]