MEF Connects Dubai – in pictures

Last week, we hosted the third annual MEF Connects Dubai supported by  TIMWE and On Device Research. Held during GITEX Technology week the event brought together local and international members poolside at the Novotel World Trade Centre. MEF Connects was the highlight of a busy week which included a member-only steering committee with a sneak preview of the Middle East results from MEF’s forthcoming Global Consumer Survey which launches at MEF Global Forum 2014 in San Francisco on 17th – 19th 2014. MEF CEO Rimma Perelmuter also spoke at GITEX discussing the Smart Revolution and how hyper … [Read more...]

Dubai to Host Second GSMA Mobile 360 Series – Middle East

As Gitex Technology Week fast approaches, and in addition to hosting our own MEF Connects Dubai on the 14th of October, MEF is supporting the GSMA's second annual Mobile 360 Series - Middle East event to be held in Dubai. Here, Chief Marketing Officer, Michael O’Hara discusses the ever-increasing impact and importance of mobile technology in these exciting growth markets. In less than two weeks’ time the Dubai World Trade Center will play host to the GSMA’s Mobile 360 Series - Middle East conference for the second year running. Held on October 13th and 14th, the event is designed to appeal to … [Read more...]

Countdown to GSMA Mobile 360 – Middle East

Next week the Middle East mobile community will gather for Gitex Technology Week. As well as hosting MEF Connects Dubai on 22nd October, MEF is supporting the GSMA's first ever Mobile 360 Series event to be held in Dubai. Here, Chief Marketing Officer Michael O’Hara explains what delegates can expect from the event and how it will help unlock the potential of the exciting Middle East market. It’s now less than a week until the GSMA will host its first Mobile 360-Middle East event in Dubai (21-22 October). Mobile 360-Middle East has been designed to reflect the specific interests and concerns … [Read more...]

What’s behind the growth of mobile digital content in the Middle East?

Juan Jose De La Torre, VP of Strategy & Corporate Development and Meghali Sharma, Competitive Intelligence Analyst at Intigral take a deep dive into the Middle Eastern mobile digital content market, and uncover the driving forces of its rapid growth. The Middle Eastern telecommunications market is going through a transitional shift demonstrated by changing business models on the back of high smartphone penetration rates and a slow down in revenue growth. The business reality is that telco customer engagement models are evolving from subscriber acquisition to customer retention and now to … [Read more...]