MEF CTIA Panel explores the future of m-Commerce

MEF hosted an excellent panel at CTIA last week featuring a line-up of expert panelists including Todd Daubert of Dentons, Samsung's Steve Cho, John Giamatteo of AVG, Todd Mazurek of Blackberry, Tim Ritchie of Openmarket and Patrick Parodi of WifiName Corp. Fiona Gellatly, MEF North America General Manager was there to moderate... The topic of MEF's CTIA panel was "M-Commerce: What the Future Holds for Retailers, Brands and Content Owners" and the conversation immediately focused in on key areas: security, privacy and consumer adoption of commerce on a mobile phone.   With recent …

MEF North America m-Commerce Playbook

The MEF Global Consumer Survey found that the US now has 91% penetration of mobile content & commerce, with growth in all mobile content and commerce behaviors – product research, banking and purchasing. Members in North America are currently working on the MEF mCommerce Playbook, an exclusive MEF member resource that you will soon be able to download from the main website. Contributing members include SNR Denton, RIM, InComm, Alliance Data, Impact Mobile, PayOne, OpenMarket, Nielsen, Buck, Samsung and MoPay.The playbook will feature information on: Current m-commerce and mobile …

MEF Global Webinar Series

With speakers from the UK VAS Regulator PhonepayPlus, MEF members Silverstreet and KPMG, the recent MEF Asia Webinar sought to explore whether pre-emptive positive action by the industry is the best form of defence against reputational harm, and what form such action might take. The recording and slide deck is available to download now from the MEF website. MEF North Americas also hosted a fascinating webinar exploring the phenomenon of Patent Trolls and Patent issues within the Mobile ecosystem. Moderated by MEF North America Chair Gary Schwartz, the North America webinar was led by guest …

MEF Partners with CTIA to take centre stage at CTIA Enterprise & Applications 2011

In North America next week from 10-13th, MEF will be in attendance at CTIA Enterprise & Applications in San Diego, and is thrilled to be CTIA’s partner for the mCommerce Pavilion & Showcase, a unique area of the CTIA floor space focusing on the boundless capabilities of mobile commerce and showcasing companies providing the platforms and applications key to mobile commerce. Programmed by MEF and with significant benefits for MEF members, this is a must attend part of the show for mobile network operators, retailers, financial institutions, media and entertainment companies interested …