
In most cases, the “free” Android applications you download from Google’s Play store aren’t free at all. These developers aren’t just developing apps for you out of the kindness of their collective hearts. Like most online services that don’t ask for the traditional up-front payment, the mobile application profit-model relies on advertising and in-app purchases. Kaspersky Lab Mobile expert Brian Donohue explores the android app ecosystem . During the development process, whoever is building an application will often choose some third party ad library and bundle it into their app. Once an … [Read more...]