The 2014 Mobile Market in Brazil [Infographic]

With global attention still on Brazil for the final stages of the World Cup, US Media Consulting has put together this timely infographic offering key stats for Brazil’s mobile market. Brazil has 134% mobile penetration while smartphones account for 18% of the mobile market for example. Earlier this year MEF's LatAm Chairman Arturo Galvan contributed a great piece on the growth of mobile and the market opportunity in Brazil, discussing the trend as a "Digital Tsunami".  This Infographic originally appeared on Latin Link. Seen or created an informative mobile infographic? Let us know. …

Global Mobile News Round-up – Week 23rd June 2014

Each week the MEF team curates mobile stories from around the world. Essential news, the latest market insight & data nuggets, the Global News Round-up offers an instant international mobile content and commerce snapshot.  Global News Stories Google Play Quarterly App Revenue More Than Doubled Over Past Year, Thanks To Games, Freemium Apps TechCrunch How well the Android app marketplace on Google Play is performing is the subject of a new report from recently expanded app analytics firm App Annie, out today ahead of this week’s Google I/O 2014 developer conference. The …

Meffys Winner Spotlight – SwiftKey

With the Meffys 2014 open for entries, we are taking a look at some of last year's winners to find out what winning a Meffy meant to them and what they’ve been up to since they celebrated their success in the international mobile content & commerce awards. This week, Innovation in Mobile Apps Award winner SwiftKey, best known for their  'mind-reading' touchscreen keyboard apps, fill us in on their busy year so far. What did SwiftKey win a Meffy for? Founded in London in 2008, SwiftKey specializes in building technology that makes it easy for everyone to create and communicate on …

Global Mobile News Round-up – Week 16th June 2014

Each week the MEF team curates mobile stories from around the world. Essential news, the latest market insight & data nuggets, the Global News Round-up offers an instant international mobile content and commerce snapshot.  Global News Stories Amazon Announces The $199 Fire Phone, The First Smartphone With Head-Tracking Technology TechCrunch Meet the Fire Phone, Amazon’s first venture into smartphones. Jeff Bezos calls it the phone built for the Amazon Prime customer. At first blush, it looks like any other smartphone currently on the market, but it has a secret: the …

App Discovery & Download behavior: Why developers can no longer ignore China

This blog entry has been reproduced with kind permission from InMobi and first appeared on the InMobi blog on May 21, 2013.  The author is Arun Pattabhiraman,  Global Marketing Lead- Performance Advertising & App Developers at InMobi. It is evident that the competition for the world’s most lucrative mobile app market is getting fiercer by the day.  While the US had long established itself as the de-facto market developers look to for superior monetization opportunities, it is becoming clear now that its burgeoning alter ego from the Far East – China, can no longer be ignored. Last …