This week, the finalists for the 2012 Meffys were revealed, with MEF noting that that entries were from 35 countries with 25% of them coming from start up companies. Amongst the lucky finalists, shortlisted by an international panel of over 30 journalists, academics, analysts and VCs, are entrants in six new categories including Consumer Trust and Social Responsibility & Development Awards. Other new categories this year include Publisher on Mobile, Life Tools App, Discovery and Engagement and Social Entertainment App. The winners of the 2012 Meffys are set to be announced on 12th … [Read more...]
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