Meffys 2012 winners video spotlight – Life Tools App Award Winner: ABRSM

Although your chance to enter the 2013 Meffys has now passed (thanks and good luck to all the entrants!) we're looking back at previous winners from 2012 - this one is the Life Tools App Award, won by the Associated Board of Royal Schools of Music for their brilliant Aural Trainer App, and who seem genuinely amazed to have been selected as the winning entry by the judges! Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from … [Read more...]

Meffys 2012 winners video spotlight – Social Responsibility & Development Award Winner: Afroes

With just hours to go before the 2013 Meffys entry deadline (you have until 6pm tonight PST!), we're looking back at previous winners from Meffy's 2012 - here Tom Kabuga collects the Social Responsibility and Development Award for their amazing game Moraba, along with category sponsor Matthew Dawes of All Amber. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe. To celebrate the Meffys historic … [Read more...]

Meffys 2012 winners video spotlight: PERFORM

We're looking back at previous winners from Meffys 2012 - here Daryn Wober of PERFORM picks up the Content Service Award for their Al Jazeera Sports Apps. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe. To celebrate the Meffys historic anniversary the gala dinner is moving from its usual London locale to the heart of Silicon Valley, San Francisco - the deadline for submissions has been extended to … [Read more...]

Meffys 2012 winners video spotlight – Innovation Award for App: Citibank

The MEF Minute editorial team has been taking a look back at some of the winners from 2012 - here Meffys Judge Tim Green collects the Innovation Award for an App on behalf of Citibank, who won the award for their mobile banking tablet app. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe. To mark this historic anniversary the gala dinner is moving from its London origins to the heart of Silicon … [Read more...]

Meffys 2012 winners video spotlight – Consumer Trust Award: Lookout

With just a few days to go to the entry deadline for Meffys 2013, the MEF Minute editorial team looks back at some of the winners from 2012. Here Cristina Whittington picks up the Content Service Award for Lookout Mobile Security. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.  To mark this historic anniversary the gala dinner is moving from its London origins to the heart of Silicon Valley, San … [Read more...]

Meffys 2012 winners video spotlight – m-commerce Award Winners: Barclays Bank

With less than one week to go to the entry deadline for Meffys 2013, the MEF Minute editorial team looks back at some of the winners from 2012.  Here Ian Sayers, Sean Gilchrist and Darren Foulds from Barclays collect the m-commerce Award for the Pingit service. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.  To mark this historic anniversary the gala dinner is moving from its London origins to the … [Read more...]

Meffys 2012 winners video spotlight: Innovation Award for Monetization: Getjar

With less than two weeks to go to the entry deadline for Meffys 2013, the MEF Minute editorial team looks back at some of the winners from 2012.  Here  James Mooney picks up the Innovation Award for Monetization for GetJar's Gold Virtual Currency.  Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.  To mark this historic anniversary the gala dinner is moving from its London origins to the heart of … [Read more...]

Meffys 2012 winners video spotlight: Innovation Award for Technology: Calltrunk

With less than two weeks to go to the entry deadline for Meffys 2013, the MEF Minute editorial team looks back at some of the winners from 2012.  Here Angela Clarke explains the amazing tech behind Calltrunk, the winner of the Innovation Award for Technology Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.  To mark this historic anniversary the gala dinner is moving from its London origins to the … [Read more...]