MEF rebrands to Mobile Ecosystem Forum and elects new EMEA Board

New company name reflects MEF’s broadening remit as the ecosystem grows - cross border, sector and company size Darren Foulds, Managing Director of Barclays Mobile and Pingit, elected as EMEA Chair and Adia Sowho Head of Digital Media, Etisalat Nigeria elected as Vice-Chair MEF has announced the results of its 2015 EMEA Board elections which took place at the company AGM at Mobile World Congress in Barcelona. It also announced its transition to the Mobile Ecosystem Forum officially launching at its 13th annual MEF Connects MWC in association with American Express. Rimma Perelmuter, CEO …

Distimo & MEF Report on Worldwide App Store Trends

Ahead of the first MEF Global Forum in San Francisco on the 14-15th November, MEF has teamed up with app store analytics leader Distimo to release a free report showcasing global trends across the Apple and Google App stores in 16 different countries. As well as analysis of download volumes and revenues by category in established markets such as the U.S. and EU, the report also shines a light on trends in growth markets including South Korea, Brazil and South Africa. It found that the Apple App Store now accounts for 65 per cent of total revenues globally, with Google Play gaining ground in …