Innovation Series: Meet the MEFGF13 Start-ups

As part of the Innovation Day at #MEFGF13 delegates were treated to pitches from some of the hottest early-stage start-ups based in Silicon Valley showcasing mobile technology innovation. Hosted at NestGSV’s Redwood City campus, MEFTV was on hand to speak to the execs behind these potential future tech giants – meet the first two companies Tile and Partender. Tile - the world's largest lost and found Tile co-founder and CEO Nick Evans describes the revolutionary and Meffy award winning tracking system whereby you can attach a discrete tracking device to your wallet, laptop, keyring or any … [Read more...]

Meffys 2013 – All the Nominees and Winners

Earlier this month MEFTV met the Meffys 2013 nominees and winners at the Gala Awards Dinner in San Francisco. Watch backstage interviews with all of the winners below or check out all of the finalists by award category. It's a fascinating round-up of the best in mobile content and commerce from around the world in 2013. All Categories   [youtube:http://www.youtube.com/watch?v=-t-S7EFPasw&feature=share&list=PLRqxWUlaeOT4_LsT7M2PPnZJ7_N4gMg7L&w=600&align=right] Innovation in Technology > Mobile Money > Games > Innovation in a Growth Market > Brand on … [Read more...]

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Standing room only for MEF privacy workshop at AppsWorld Europe

Steve ‘Woz’ Wozniak wasn’t the only draw at last month’s AppsWorld expo in London. More than 60 developers crammed into the Tech World workshop to hear about AppPrivacy – MEF’s free privacy policy generator. MEF Chair Andrew Bud hosted a panel including Martin Fanning, a partner at international law firm Dentons, James Pimentel-Pinto, a founding director of leading UK developer AgencyMobile, and MEF’s Senior Advisor for Policy & Initiatives, Simon Bates, who here summarises the session, which you can watch in full in the video below. MEF has long championed the importance of building … [Read more...]

Distimo & MEF Report on Worldwide App Store Trends

Ahead of the first MEF Global Forum in San Francisco on the 14-15th November, MEF has teamed up with app store analytics leader Distimo to release a free report showcasing global trends across the Apple and Google App stores in 16 different countries. As well as analysis of download volumes and revenues by category in established markets such as the U.S. and EU, the report also shines a light on trends in growth markets including South Korea, Brazil and South Africa. It found that the Apple App Store now accounts for 65 per cent of total revenues globally, with Google Play gaining ground in … [Read more...]

Meffys 2012 winners video spotlight – Life Tools App Award Winner: ABRSM

Although your chance to enter the 2013 Meffys has now passed (thanks and good luck to all the entrants!) we're looking back at previous winners from 2012 - this one is the Life Tools App Award, won by the Associated Board of Royal Schools of Music for their brilliant Aural Trainer App, and who seem genuinely amazed to have been selected as the winning entry by the judges! Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from … [Read more...]

Meffys 2012 winners video spotlight – Social Responsibility & Development Award Winner: Afroes

With just hours to go before the 2013 Meffys entry deadline (you have until 6pm tonight PST!), we're looking back at previous winners from Meffy's 2012 - here Tom Kabuga collects the Social Responsibility and Development Award for their amazing game Moraba, along with category sponsor Matthew Dawes of All Amber. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe. To celebrate the Meffys historic … [Read more...]

Meffys 2012 winners video spotlight: PERFORM

We're looking back at previous winners from Meffys 2012 - here Daryn Wober of PERFORM picks up the Content Service Award for their Al Jazeera Sports Apps. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe. To celebrate the Meffys historic anniversary the gala dinner is moving from its usual London locale to the heart of Silicon Valley, San Francisco - the deadline for submissions has been extended to … [Read more...]

Meffys 2012 winners video spotlight – Innovation Award for App: Citibank

The MEF Minute editorial team has been taking a look back at some of the winners from 2012 - here Meffys Judge Tim Green collects the Innovation Award for an App on behalf of Citibank, who won the award for their mobile banking tablet app. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe. To mark this historic anniversary the gala dinner is moving from its London origins to the heart of Silicon … [Read more...]

Meffys 2012 winners video spotlight – Consumer Trust Award: Lookout

With just a few days to go to the entry deadline for Meffys 2013, the MEF Minute editorial team looks back at some of the winners from 2012. Here Cristina Whittington picks up the Content Service Award for Lookout Mobile Security. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.  To mark this historic anniversary the gala dinner is moving from its London origins to the heart of Silicon Valley, San … [Read more...]

Meffys 2012 winners video spotlight – m-commerce Award Winners: Barclays Bank

With less than one week to go to the entry deadline for Meffys 2013, the MEF Minute editorial team looks back at some of the winners from 2012.  Here Ian Sayers, Sean Gilchrist and Darren Foulds from Barclays collect the m-commerce Award for the Pingit service. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.  To mark this historic anniversary the gala dinner is moving from its London origins to the … [Read more...]

Meffys 2012 winners video spotlight: Innovation Award for Monetization: Getjar

With less than two weeks to go to the entry deadline for Meffys 2013, the MEF Minute editorial team looks back at some of the winners from 2012.  Here  James Mooney picks up the Innovation Award for Monetization for GetJar's Gold Virtual Currency.  Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.  To mark this historic anniversary the gala dinner is moving from its London origins to the heart of … [Read more...]

Meffys 2012 winners video spotlight: Innovation Award for Technology: Calltrunk

With less than two weeks to go to the entry deadline for Meffys 2013, the MEF Minute editorial team looks back at some of the winners from 2012.  Here Angela Clarke explains the amazing tech behind Calltrunk, the winner of the Innovation Award for Technology Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.  To mark this historic anniversary the gala dinner is moving from its London origins to the … [Read more...]

Meffys 2012 winners video spotlight: Publisher on Mobile Award: Financial Times

With less than two weeks to go to the entry deadline for Meffys 2013, the MEF Minute editorial team looks back at some of the winners from 2012. MB Christie and Chris Smith from the Financial Times celebrate their Best Publisher on Mobile accolade for the FT's mobile web app. Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.  To mark this historic anniversary the gala dinner is moving from its London … [Read more...]

Privacy, the NSA and the Pyjama Brigade

Last week, MEF hosted its Second Annual Privacy Summit in Washington DC, where leading global privacy experts and policy makers gathered to discuss this business critical issue.  MEF’s Senior Advisor for Policy & Initiatives, Simon Bates, was there. Through a masterstroke of planning, we arranged our second annual Privacy Summit on the same day news broke of US intelligence services secretly mining consumers’ data. Privacy was in the news yet again... Washington DC provided the backdrop for the annual MEF Privacy Summit. This was no coincidence - the US and its policy-makers are … [Read more...]

MEF MWC 2013 Briefing: Consumer Trust in Mobile Applications – Part 2

Here is part 2 of our podcast recorded at this year's Mobile World Congress, featuring the roundtable discussion on mobile privacy. Featuring a panel of industry luminaries from MEF’s Privacy in Mobile Apps Working Group including Brendan Eich of Mozilla, Chris Davies, General Counsel EMEA and Head of Privacy at InMobi and Nick Graham, a Partner at law firm SNR Denton. The session is moderated by Mobile Money Revolution's Tim Green. Listen or download now: MEFTV spoke with Nick Graham and Todd Daubert of Dentons (nee, SNR Denton) after the briefing to find out more about the legal … [Read more...]

Brendan Eich, CTO & Co founder, Mozilla – MEFTV

MEFTV speaks to Brendan Eich, CTO & Co founder, Mozilla ahead of his panel appearance at the MEF MWC Briefing on Consumer trust in Mobile Apps, discussing the importance of consumer trust and privacy to Mozilla, and the launch of Firefox OS. http://youtu.be/QWx4NzFTUg0?&w=640 … [Read more...]

MEFTV at the MEF Africa Office Launch

MEFTV spoke to several of the new Steering Committee members at the inaugural meeting, held in Cape Town during AfricaCom last month. Here we hear from MEF members Digitali, with Stefano Valenti & Demetre Kotsonis, and get their thoughts on the role MEF can play in Africa. Click the link below for more videos from the MEF Africa launch.   Next Page > Roger Davies - Nazara … [Read more...]

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MEFTV – CEO Summit 2012

In this video from the MEF CEO Summit 2012, held at London City Hall last month, Chris Smith of the Guardian Media Network speaks to Brendan Eich, Co-Founder & CTO of Mozilla for MEF TV. In the interview, Brendan discusses the origins and benefits of the Firefox OS and Mozilla's plans for the future in the mobile space. The MEF CEO Summit, an annual invite-only, closed door event, has fast established itself as one of the essential occasions of the year for gaining insight, sharing knowledge and networking at the highest level of the mobile content and commerce industry. Find out … [Read more...]

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MEF TV: Tom Daly, Coca Cola at MEF Americas 2011

Next up in our series of video interviews from MEF Americas 2011, Rob of UNTETHER .tv speaks to Tom Daly, Director of Mobile and Search, Global Connections for Coca Cola. In this short but sweet chat, Tom describes how mobile has essentially been a part of Coca Cola's philosophy since the 20's and how he sees it only becoming increasingly central in the near future. A fascinating perspective on how this super brand  is leveraging mobile to not only engage with customers but also within their own B2B value chain. Let's watch.. … [Read more...]

MEF TV: Marco Argenti, Nokia at MEF Americas 2011

More fascinating insights from MEF Americas and MEF TV; in this video Marco Argenti, SVP of Developer and Marketplace for Nokia speaks to Rob Woodbridge of UNTETHER.tv. In it he expands on the topic of his keynote speech from MEF Americas 2011 "Creating Hyper Local App Economies" and discusses the opportunities for monetizing apps presented by leveraging the nuances of highly localised content.Hit the jump for more from Marco and MEF TV at  MEF Americas 2011: Mobile Content and Commerce.Here Marco speaks to Ben Smith from Tribal Labs in more detail on how the Nokia Store supports local … [Read more...]