Meffys 2012 winners video spotlight – Life Tools App Award Winner: ABRSM

Although your chance to enter the 2013 Meffys has now passed (thanks and good luck to all the entrants!) we’re looking back at previous winners from 2012 – this one is the Life Tools App Award, won by the Associated Board of Royal Schools of Music for their brilliant Aural Trainer App, and who seem genuinely amazed to have been selected as the winning entry by the judges!

Celebrating its 10th year anniversary the Meffys, have come to be known as one of the mobile industry’s most coveted awards, honouring achievements across mobile content and commerce and recognising the best innovation from around the globe.

To celebrate the Meffys historic anniversary the gala dinner is moving from its London origins to the heart of Silicon Valley in San Francisco.

The shortlist for the Meffys finalists will be announced in early October, so stay tuned for updates! The awards take place on 14th November as part of MEF Global Forum.

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