MEF co-hosting panels at Digital Matters Singapore – MEF members save 30%

Next week sees the return of Digital Matters and Music Matters to Singapore from 22nd to 26th May – offering four days of interesting events, high level networking, music and fun! The conference addresses the critical issues of content monetization and production in the digital age, with an extensive programme covering a range of panels in the digital space with topics such as financing options, multi-screen consumption habits, building social media success, an in-depth look into connected devices, gaming in the digital world and many more.

MEF is pleased to be supporting the event with two co-hosted panels on the 22nd May at Digital Matters – MEF members can also secure a 30% discount on delegate passes!

MEF PANEL – 22nd May “App, app and away”: Synchronising apps with other existing platforms

This panel will explore the myriad of challenges surrounding launching apps, the many options for monetising content through apps, and monetizing strategies other entertainment industries can learn from gaming app experiences.


  • Thawatvongse Silamanonda, SVP, International Business Development, Mono Technology
  • Milind Pathak, Vice President, South Asia, Comviva
  • Steven Frank, Director of Business Development, WildTangent
  • Michael Schneider, CEO, Mobile Roadie
  • Nic Hodges, Head of Innovation and Technology, MediaCom Australia
  • Joe Jasin, Vice President, Corporate Development, Polaroid
  • MODERATOR: Colin Miles, Chairman, MEF Asia and Senior Vice President Sales & Marketing, internetQ 

PANEL – 22nd May “Pocket size me”: Aligning developments in mobile technology with digital content

Exploring mobile strategy best practise in a world where we increasingly watch our phones this panel will touch on mobile monetisation opportunities in the media and advertising value chain, and whether it should be mobile first, web second, or not for digital content and marketing?

  • Ralph Simon, Chairman Emeritus & Founder, MEF – Americas and CEO, The Mobilium Advisory Group
  • Phil Chen, Head of Global Content Division , HTC
  • Vishal Bali, Managing Director, Telecom Practice Group, Asia Pacific, Middle East & Africa, Nielsen
  • Jayesh Easwaramony, Head of Business Development, APAC, InMobi
  • Arunn Asthaana, CEO, VVIDIA
  • MODERATOR: Ian Chapman-Banks, GM Asia Pacific, Consumer, Smartphones, Tablets and Content, Dell Consumer Asia Pacific

We look forward to seeing you there!

Don’t forget MEF members receive a 30% discount on delegate passes to both Digital and Music Matters in Singapore for 2012 – to register and receive your discount contact Winnie Cheung @ Branded Asia.

For more details on all the other great panels and events throughout the week check out the Asia Matters website.

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